- UI/UX Design
- Web Development
- SEO
- Digital Branding
CoachBase is a Digital Coaching Platform in the global marketplace dedicated to professional coaching. This platform fills a gap with the help of experts who truly understand the issues. This digital coaching platform is designed to make sure that every individual or organization can access professional coaching from anywhere in the world. Think executive coaching, career development, business coaching, and wellness coaching across 65 countries.
The client
Our client, CoachBase, a SaaS-based digital platform, is currently serving a diverse clientele, including individuals who seek growth, personal, professional, or both, and businesses that aim to improve their leadership, team performance, and employee well-being. Their clients include both SMEs (small and medium sized enterprises) as well as MNCs (multinational corporations) from different industries.
Challenge
After thoroughly discussing the goals, between our team and our client, we were able to identify their clear objectives. We found that the primary challenge was to develop a comprehensive digital platform where both the professional coaches and their customers would be able to seamlessly connect with each other.
In addition, our client needed a smooth integration to their customers’ existing workflow with a web app design that would be scalable so that the growing user base could be accommodated. Other technical challenges included making sure that there was optimization of the database queries so any performance bottleneck was prevented.
The most important challenge was to make sure that security was top-notch. For this, Advanced Encryption Standard (AES) & Rivest Shamir Adleman (RSA) offer encryption and decryption algorithms had to be selected. As the amount of data is going to be huge, privacy and security both needs to be maintained. In addition, to prevent breaches and for safeguarding user data in transit and at rest, the implementation of encryption has to be properly managed.
Our solution
To address these challenges and requirements we, TechyDox - a leading web development company in the USA, provided custom web development solutions by developing the CoachBase platform using an advanced framework. By leveraging the robust features, we successfully created a scalable, fast, and secure web application for them. Our solutions included:
- User-friendly interface was a must. That is why we designed an intuitive interface so that the users can easily access relevant coaching services.
- Scalability was also important so we utilized advanced modular architecture and successfully built a digital platform that was capable of scaling so CoachBase would be able to meet the increasing demand and growing user base without any fuss.
- Next, we made sure that the coaching services were comprehensive. It means that we developed certain features that supported all kinds of coaching modules, from individual and team to group coaching sessions. In addition, for streamlining the whole setup, we provided a dedicated dashboard here for the company’s HR & its employees.
- With the help of a dedicated ORM, which is super expressive, our development team was able to carefully define relationships between the models. With this, our client was able to streamline data retrieval.
- For an enhanced level of security, we used the built-in security features including CSRF protection as well as input sanitization. With the help of these features, our client was able to safeguard their web application against common susceptibilities.
Finally, we implemented major validation rules to make sure that our client kept their promise of data integrity. In this project, symmetric encryption with AES was chosen for its efficiency in handling large volumes of data. However, RSA was employed to securely exchange AES keys between parties, making sure that the symmetric keys were transmitted securely over potentially insecure channels.
Additionally, hashing techniques were implemented to protect sensitive information such as user passwords. By combining encryption and hashing techniques, TechyDox ensured comprehensive protection of user data, addressing various aspects of security to maintain confidentiality, integrity, and compliance with industry standards.
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We have been working with Bhanu and his company for 9 months. techyDox stepped in to take over a project to build a complex, feature-rich, global SAAS/marketplace digital platform in the Singapore-based EdTech sector. Not only did the company correct many development mistakes made by the previous vendor while bringing the platform into compliance, but they also went above and beyond by improving the platform's functionality and design. Their full stack service is thorough and high quality, with an ability to understand the client's needs in detail and advise. They are dedicated and trusted professionals with whom we look forward to continuing to work in the future.
